Targeting Foreign Search Engine's

International search engine optimiation means that you will be targettig different countries and therefore different search engines as part of that. In order to reach high rankings you will need to know which search engine is dominent in your target country and it's algorithms, just like we study Google.co.uk's algorithms for our UK client projects.

Google has 160 domains which are specific to countries all over the world, and although it is the most used search engine globally, in some countries other search engines overtake Google for the most used in that country. An example of this is Baidu which is the most used search engine in China and began 2 years before Google first integrated into China. Baidu's algorithms are similar to Google, but one main difference is that it doesn't care about the quality of backlinks, only the quantity. The quality of backlinks can be determind by the pagrank givenby that link, as Baidu is a competitor of Google is does not take into consideration that pagerank and therefore a website can rank well with 5000 links even if they are all PR 0.

Our SEO experts know everything about international SEO so please contact us for information on how we can help you.