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What are Press Releases?

Written by: Jenny  |  January 5th, 2009
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A press release is a peice of communication, either written or recorded, that is directed at members of the media in order to annouce something that you believe has value and that the public should be aware of.

Our SEO specialists create press releases, that can be referred to as articles, and syndicate them out to PR websites in order to increase brand awareness, attain backlinks and drive traffic. They are a very good way of attaining backlinks from high pagerank websites which is a key part of search engine optimisation.

For more SEO techniques, please have a look at our SEO tips section of the blog.

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