Good SEO Content

Without some good SEO friendly content then if will be very difficult to get your website to rank high on SERP's.

Content on your site is really important, separate to SEO, content is what will draw customers to site and enable them to see any information about your business and whether they think it’s worth buying your products or services.

This content, usually blocks of text, is extremely useful for SEO as when search engines crawl your site they can track the keyword density in the content and they also track the inclusion of other related words. It is not only keywords that make good content, in fact we suggest that you only have 3-7 % of keywords in your content. Search engines, such as Google, look at authoritive sites to learn related words for each market and topic of websites and then when they crawl your sites, they can compare the text and related words. This means you will be ranked against these authoritive sites.

There are ways of creating synthetic content which is supposed to help you rank higher on SERP's and can be created automatically without your input on genuine information. Search engines can spot these techniques and penalise you so it is definitely better to use natural, true content that is themed to your site and is not duplicated.

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