Creating Blogs: Part Two

Below are just a few more cracking tips on how to improve your SEO blogging.

Use H2 Header Tags

Header tags should be used at least once in the blog as it can really help improve the relevancy of the blog and back up the H1 Header Tag that comes on the title of the blog. Headers throughout the blog can also help to break down the blog into much more manageable paragraphs that will keep users interested in the content and find they want to read about. If you need to further break down a sub topic under your H2 Header Tag then H3 Tags will be ideal.

Linking Related Posts & Pages

Linking within the site is one of the main aims of creating the blogs as it helps to generate more authority in many of the main pages on the site that you want to rank for. Search engines will crawl the blog posts and will follow the links that are in the blogs so the search engines will go onto those main pages even more. The more times the search engines can go to these main pages the more authority Google will deem the page. Linking to external sites is not recommended as it means that it will leak page rank to other websites and will not be beneficial for your site.

Copy and Pasting the Blogs

If you're writing your SEO blogs in Microsoft Word then it is recommended that you paste them into the Notepad application before pasting into the blog module. Microsoft Word can often play with the formatting of the content, which can bring up errors in the blog editor.

Spelling Grammar

Many of the blog module editor will have spell check and grammar functions available in the editor programme but it is always worth reading through the content thoroughly before posting. At the end of the day, the blog content is going to appear on your site so making sure the copy is correct will reflect on the brand as a whole as well as help with search engine optimisation.

Bullet Point Lists

Creating lists within the blogs will help draw the user’s eye to the main points of the blog, as well as help add more keywords to help the search engine optimisation. Highlighting benefits from the blog can further help push the product or service you are promoting in the blog.

Implementing these aspects into your SEO blog writing and posting will definitely help improve your search engine optimisation but it can be time consuming and a strain on resources. SEO Junkies has years of blogging, article and press release writing which can significantly improve your SEO results with years of experience and resources, which can relieve the burden of constant blogging. Speak to one of our search engine optimisation experts for more information on how we can improve your SEO.