What Google Plus1 means for your business

Online marketing is taking a new leap. Today with the launch of Google+1 button we have possibly witnessed the start of a new era in terms of internet marketing. Google +1 is another shift in the balance of page rank vs. social signals. As Google gives more and more weight to social signals, page rank and the whole citations by respected authorss system starts to give way to new ideas and open doors for new businesses. In a question of social signals, it is not your budget, but your customer loyalty and the volume of your customer base that will drive search engine marketing.

With the launch of Google+, invitations are currently being sent around to numerous Google users the world over. The Google+ Social Networking site is being likened to Facebook, and is currently running in a beta testing format by invitation only. The Google +1 button is something similar to the LIKE button in Facebook, but this button will be on Google search results as well as individual web pages. The button is designed to allow users the world over to make recommendations on listings as well as pages, thus creative a wave of internet marketing driven by consumers. SEO Junkies are currently researching Google+ and have already begun to add Google +1 buttons to our Social Bookmarking services. The very nature of SEO may shift in focus with the changes Google is instigating, with a higher emphasis on social media marketing.

With Google +1, a company can receive a public stamp of approval, which is intended not only to help other users choose from the various sites on offer, but also to help Google choose which sites are more popular so that it can return both relevant and popular results. Internet marketing and SEO have always been a major part of ecommerce, but now companies will need to employ a combination of traditional SEO and social media marketing.

The SEO specialists at SEO Junkies can help you with both of these areas with our comprehensive range of internet marketing services and training courses. Click here to find out more about our Social Media Training Course.