Un complicating few SEO terms and jargons

Most times SEO terminology can be very puzzling for website owners, who perhaps have an unclear idea about the meaning of the term, but also don’t understand the complete process involved with the term in question. In this blog we at SEO junkies have tried diligently to provide better understanding of SEO terms for you so that you remain far from alien to them and as someone involved in looking at the website and internet marketing functions, it helps to know what you are dealing with and what functions they perform.

Following is the list of 15 commonly used SEO terms and their definitions.

1. Algorithm – It is a procedure or formulas that search engines uses to index listings and returns relevant results in response to a search query.

2. ALT Tag – HTML tag used to provide images with a text description for search engine crawlers, also known as alternative text or alt attribute.

3. Anchor Text – Text used as link label or link title or clickable text in a hyperlink to a page is known as anchor text.

4. Backlinks – All the incoming links to a website or web page are known as Backlinks or inbound links.

5. Cloaking - It is a search engine optimization technique used to show an optimized or a keyword-rich page to the search engines bots and a different page to humans. Most major search does not approve this practice.

6. Description Tag – This tag is used to give brief description of web page and the information provided is displayed as snippet in search engine result pages.

7. Doorway Page – This page is used for spamming the search engine by inserting results for particular phrases or keyword and then redirecting the searcher to another page.

8. Geo-Targeting –Geo-targeting allows you to specify location worldwide where your website should perform well in search result especially Google.

9. Headings – Heading elements go from H1 to H6 to display titles or subtitle, where the H1 being the most important.

10. Inbound Link – Link pointing from other website to your website.

11. Keyword – A single word that is used to search a specific subject or topic.

12. Keyword Density – How significantly a keyword or keyword phrase is used in the body of a webpage.

13. Keyword Research – The process of searching significant keyword and keyword phrases to focus your Search Engine Optimization campaign.

14. Keyword Stuffing – Generally refers to the act of using excessive amounts of the keywords in the content.

15. Link Building – The process of doing anything to build links to a website.