SEO Glossary

Black Hat and White Hat SEO

Entered by: Richard @ 16:59:00 on 03/08/2009

With so many search engine optimisation companies around at the moment it can big difficult as to which one to trust. The main thing is to do your research into both the company and how they go about receiving the i..

Google PageRank

Entered by: Richard @ 18:01:00 on 01/06/2009

As anyone involved in SEO and internet marketing would tell you, PageRank is an extremely important factor when it comes to getting your site climbing the search engines. PageRank is a value that represents how impo..

White Hat Technqiues

Entered by: Richard @ 11:06:00 on 28/05/2009

White Hat SEO techniques are methods that are generally approved by the search engines as the techniques try to follow the search engine guidelines to optimise the site. If search engine optimisation techniques are ..

Black Hat Techniques

Entered by: Richard @ 11:07:00 on 27/05/2009

As with every industry, internet marketing and search engine optimization (SEO) have their good guys and bad guys. Some companies play by the rules while others use rather naughty techniques to try and better themse..

What are Press Releases?

Entered by: Jenny @ 17:22:00 on 01/05/2009

A press release is a peice of communication, either written or recorded, that is directed at members of the media in order to annouce something that you believe has value and that the public shou..

What is Black Hat SEO?

Entered by: Jenny @ 09:40:00 on 22/04/2009

Black Hat is the term used for unethical, SEO tricks which help increase ranking results but are not condoned by search engines. All search engine optimisation techniques can be placed under either the White Hat or ..

Server Status Codes

Entered by: Diane @ 17:35:00 on 05/02/2009

Whenever your web server serves up one of your web pages to a visitor (be they human or search engine) it also serves up a status code. This status code tells the visitor the state of the page and is composed of a t..

301 Redirect

Entered by: Diane @ 17:35:00 on 05/02/2009

One of the worst things people do to their site, and what can really bug SEO specialists, is to move pages around. Some websites, unaware of the harm they are causing may decide to change file names, move pages to d..

Robots.txt Files

Entered by: Diane @ 17:35:00 on 26/01/2009

As you may already know, search engines crawl your website using spiders or robots that are virtually scanning and tracking your website. As part of an SEO project, experts would tell you to make sure that some page..

XML Sitemaps

Entered by: Diane @ 17:35:00 on 23/01/2009

It is a well known fact that Sitemaps are very helpful when you are trying to optimise your website as it allows the search engines to crawl through your website easily. However there is a new generation of sitemaps..

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