Stand out from the crowd and get the edge on your competitors with these straightforward, but vital content marketing practices. Whether you have an amazing new product or know that the service you offer is outstanding compared to others in your industry, it’s simply of no use unless people know about you!
Successful SEO services, unlike web advertising or PPC (Pay Per Click), can bring the right customers to your website authentically and less expensively, therefore making it a more sustainable long term approach. Read on expert content marketing tips to help with your SEO business strategy!
Successful SEO Content Marketing Tips
SEO and content marketing go hand in hand. Great content and expert SEO practices implemented properly together will impress the search engine spiders that crawl your website looking for relevant and quality information. Consequently, with the right content marketing and SEO elements, it will deliver high rankings where it can be easily found by your target audience. Sounds easy, right? If you know how, at least.
- Recognising Your Content Goals – Content includes everything from press releases, blog posts and landing page content, to videos, articles and social media tweets. The list goes on! Whether you just want to increase conversions (which can be anything from a customer’s purchase of a product to a share or comment), or just want to increase the amount of organic traffic going to a webpage, understanding what you want exactly from your strategy will help you to create content that works.
- Content Plan – Developing a content plan will not only make writing or implementing your content less stressful – as you’ll already have ideas to work with – it will also remind you of significant dates well in advance. For instance, a topic about successful SEO could be combined with the Christmas period to make it more relevant in December, and using tools such as Google Trends will also give you some direction too. Above all else, never be tempted to plagiarise. It may seem more productive, but taking the time to write unique, carefully considered content will only boost your online presence.
- Write For target Audience – Whilst you want to create relevant content, writing content that is crammed full of SEO keywords will drive your target audience crazy! Google will rank your page highly if it believes it holds valuable content for the reader, so always make sure it appeals to your target audience.
- Length – Make sure you’re not just writing for the sake of making a piece of content longer, but don’t be afraid to write lengthy pieces if you feel it’s going to be useful to somebody.
Leading Search Engine Optimisers At SEO Junkies
Do you want to make more sales with innovative and effective content marketing methods? Then SEO Junkies is the right company for you. We have been optimising and helping businesses drive their conversion rates for quite some time now. Always up-to-date with the latest Google’s updates, so you can build your authority and a credible online presence.
Are you ready to make the most of your ecommerce website with successful SEO? Contact us by calling 0118 380 0203 or email sales@seojunkies.com.